FASHIONISTA
Brand Launch Event

AAG was engaged to manage the entire branding and influencer marketing strategy for the beauty brand FASHIONSTA. FASHIONSTA, an online makeup platform tailored for influencers, aims to help consumers replicate the exact glam looks of their favorite beauty icons. AAG partnered with leading figures in the beauty and fashion industries to drive the project’s launch. They also organized a successful launch event that effectively communicated the brand’s story and message to a curated group of tastemakers.